Relevant and Strong Links makes a great impact in website Rankings! So its better to have good quality links for your website.

"Always Remember, an optimized site with good link popularity will always rank higher as compared to others"

Following are some very useful and handy tips for link building and link popularity campaign:

Link Building Tips

  1. Try to get reciprocal links between your site and others in the same industry.
  2. Incoming links should use your keyword phrase.
  3. Link to others with higher Page Rank (Install Google Tool Bar to get PageRank information.)
  4. Include your reciprocal page link from the main page of your Website.
  5. Avoid using the link text such as "links", "link exchange" use "Resources" instead.
  6. Try to build link category that best match to your site content.
  7. Do not provide more than 20 links per page, if needed try to split it into additional page.
  8. Try to use brief text along with links describing the content of the outbound link page.
  9. To find sites those related to your keywords and accept site submissions, visit your favorite search engine and search for:

    "Add a link" + "your keyword(s)"
    "Add a site" + "your keyword(s)"
    "Add URL" + "your keyword(s)"
    "Add an URL" + "your keyword(s)"
    "Submit a link" + "your keyword(s)"
    "Submit a site" + "your keyword(s)"
    "Submit URL" + "your keyword(s)"
    "Submit an URL" + "your keyword(s)"
    "Suggest a link" + "your keyword(s)"
    "Suggest a site" + "your keywords(s)"
    "Suggest URL" + "your keyword(s)"
    "Suggest an URL" + "your keyword(s)"
    "Your Region" + "Add url"
    "your keywords" + "directory"
    "your keywords" + "directories"
    keyword reciprocal
    keyword exchange
    keyword add site
    keyword resources
    keyword links
    "your industry" +add url, directories, etc...
    "related sites" + your keyword
    "related urls" + your keyword
See the example below:

Other General Tips

  1. Make sure your Website is completely finished, spell checked, online and all the links are working properly before submitting to search engines.
  2. Try to include 'robots.txt' to prevent spiders from crawling certain directories.
    (For more in-depth study of robots please visit: (http://www.robotstxt.org/wc/norobots.html)
  3. If a site was developed in a language other than HTML, make sure that there's AT LEAST SOME static content for the spider to read.
  4. Try and get on Dmoz if you are not already on there.
  5. Read each search engines guidelines and follow them strictly.
  6. Use the Meta tags in all pages.
  7. For getting proper keywords that commonly used, go to:

    Keyword suggestions tool

    Other online tools:

    a) http://www.wordtracker.com
    b) https://adwords.google.com/select/KeywordToolExternal
  8. For checking keyword density analysis visit:

    a) http://www.keyworddensity.com/
    b) http://www.ranks.nl/
  9. If you are using frames, try to include "noframes" tag with keyword rich content in the main page (the page that contains tags).
  10. Keep all your content in the root directory if possible.
  11. Don't use images for links to important content pages. If you do, add ALT tags.
  12. Do not try to cover too many topics on one page, as it will dilute the relevancy for your targeted key phrase.
  13. Try to include your company's physical address on your site, including a telephone number.
  14. Make sure your home page should load in 8-10 seconds or less with a 56K modem.
    ( http://www.1-hit.com/all-in-one/tool.loading-time-checker.htm )
  15. Optimize your images and keep the page size low.
  16. Try to use CSS data as an external file and call it by using tag
  17. Use the longer or plural version of a keyword, where possible.
  18. Try to register your domain name with the exact keyword phrase you are targeting, using hyphens to separate the keywords.
    (eg: if the keyword phrase is "star hotels Kochi", then your domain: www.star-hotels-kochi.com)
  19. Update your important pages at regular intervals.
  20. Check your site from broken links periodically.

For any query please fill the form in the right or call me at +91 9654-64-7969 or mail me at himanshu.swaraj@gmail.com
For better caching of your website its most important to use a perfect SEO friendly Navigation, so that spiders can roam through out your website and can cache all the pages of the website.

Following are some very handy tips to a better spider friendly website navigation:

Tips
  1. Use keyword/phrase that best describes the target page.
  2. Always use your primary keywords in the link text least one or more on the page.
  3. Try to place your primary keywords at the starting of a link text if possible.
  4. Try to use Title Attribute in the text links.

  1. Avoid using image maps, if needed make it sure to add text links at the bottom of all pages
  2. Do not use long text; limit 40-50 characters in a link text.
  3. Avoid using JavaScript links
  4. Create text links and use a common navigational menu for all the pages.
  5. Make sure the pages on your site to be linked to one another, especially the home page.
  6. Try to include a Site map if you have more than 30 pages.
  7. Submit an XML site map to Google. (Visit: Google Sitemaps)
  8. Limit the number of links per page to less than 20 for better results.
  9. If your Website using Flash, make it sure to add text links at the bottom of the page as a supplement to the Flash navigation. (Google now takes links from Flash)
  10. Try to use keyword phrases in the HTML and image file names
  11. Keep your file names hyphenated (eg: http://www.hotels-kochi.htm)


For any query please fill the form in the right or call me at +91 9654-64-7969 or mail me at himanshu.swaraj@gmail.com
Meta Tags

Meta tags are tags, which are embedded in the HTML code of a page, You should insert the META tag element at the top of your document, just after the "title" element.

The basic syntax for Meta Tags is:

Freelance Seo IndiaTips on Meta Description TagsFreelance Sei India
  1. Write it in sentence structure.
  2. Should be relevant to the similar 25-30 word (under 150 characters) description of the first text within the visible page.
  3. Do not repeat your keywords more than 3 times in description tag. If you need, make alternatives (e.g. 'prescription' and 'prescriptions' can be used 3 times each).
  4. Minimize the use of "stop words" such as "and, the, of".
  5. Keyword phrases that appear earliest in the Meta description will generally receive higher ranking value.
  6. Try to include this tag in all pages by describing the content and it should be unique.
  7. Don't load your Meta description with only keywords.
  8. Strive for 6%-20% keyword density.
  9. Use different Meta description tag for each pages.
Tips on Meta Keywords Tag

Freelance Seo India
  1. Keep 100 to 250 characters to get better results.
  2. Start with the most important and then proceed to less important.
  3. Use keywords/Phrases
  4. Do not repeat any word more than 3 times.
  5. Do not place repeated keywords close together.
  6. If your site has content of interest to a specific geographic location be sure to include the actual location in your keyword Meta.
  7. Use keywords that are actually on the page and reflect the essence of your content.
  8. Try to use keywords in your Meta keywords tag with comma, not by space.
  9. Try to use small case in keyword/phrases
    (eg: replace the keyword phrase - "Website Design" with "website design")
  10. Strive for 4%-10% keyword density.

For any query please fill the form in the right or call me at +91 9654-64-7969 or mail me at himanshu.swaraj@gmail.com
Website Body Text Optimization

Contents are the key to success in Search Engine Rankings! So its most important to tweak the content of the website so that Search Engine Spiders can count them for rankings.

Following are some Tips to Optimize the Body Text of your Website:
  • Keyword prominence: Make sure to put the most important keywords into a carefully crafted paragraph at the beginning of your HTML page. Prominence is how close to the start of the area that the keyword appears. In general, a keyword that appears closer to the top of the page or area will be more relevant.
  • Keyword Density: If the page contains less than 500 words, keeping 1%-3% of those words is better. If the page contains more than 500 words, keep 3%-5% of the overall content.
  • Try to provide a minimum word count of 250 and a maximum of 750 words on each page.
  • Use CSS instead of "font" tags.
  • Get rid of the java script in the code and put it in an external file.
  • Avoid image buttons, Javascript links and keep it as pure text links.
  • Use heading tags:
Most search engines dictates the h1, h2, h3 tags and if you are using these, the text in between this tags must be more important.

By default Heading tags are not prettiest in terms of formatting, but you can override the default look by using CSS. See the exammple of stylesheet below:

Note that placing more than 75 characters in these tags are not a good idea!!

  • Repeat the page "title" in a heading at the top of the page if possible. in a heading at the top of the page if possible.
  • Keyword proximity: It refers to the closeness between two or more keywords. Always try to group words together that might be searched on as a single phrase by a user.
  • (eg: Use "home loans" instead of "home mortgage loans" assuming that a user searching only for the phrase "home loans".)
  • Place some important keywords in Bold or Italic.
  • Use 'Alt' tag to describe the image.
    ALT tag defines the text to display for a image if the user has graphics turned off, or if they put the cursor over it in Internet Explorer. Some search engines including google will look for keywords in the ALT tags.
  • Insert comments tag in your page, it is hidden and not visible to the user. A couple of search engines will read this text, so you may wish to include keywords in these tags.
  • Make sure the code of home page is not bigger than 32K
  • Try to keep font size to a minimum of size 11px or 12px (2 or 3 in DreamWeaver)
  • Try to avoid using nested loops in "table" structure because its hard for the search engines to read the Tables.
  • Use W3C technologies and guidelines.
  • Try to target two or three main keywords for a website.
  • Avoid listing the same word multiple times in a row.
  • Update your body text at regular intervals.
    (Many of the major search engines prefer to give importance to websites, which updated its contents at regular intervals.)

For any query please fill the form in the right or call me at +91 9654-64-7969 or mail me at himanshu.swaraj@gmail.com
Website Title Tag
The Title tag is an important part of a Website. It tell the short description of the page, and the most important words should go first. Every HTML (web page) should have a Title tag and all Title tags should be unique. Don't use the same Title tag for multiple documents. It should be inserted into the header of your web page and looks like this:Tips
  1. It should always appear immediately after the opening tag.
  2. It should be specific keywords and phrases.
  3. Use only keywords and phrases that are in the body text on your page.
  4. May use the same keyword twice to attain reasonable keyword density, but be sure that you don't put the same words right next to each other or more than twice
  5. 6 - 12 words ( less than 60 characters ) is a good length for a title tag.
  6. Consider using both singular and plural forms of the keywords.
  7. It should be read like a phrase that makes some grammatical and logical sense, not collection of keywords.
  8. Try to place your primary keywords at the starting of the tag.
  9. Keep the words in title case ( eg: Professional Marketing Tips )
  10. Make sure to avoid using search engine stop words or words like Home, Default, Internet or Index.
  11. Avoid using superlatives in your title (e.g. the best, fastest, cheapest, leader )
  12. Try to minimize the use of commas in this tag.
  13. Strive for a keyword density of 25-35% for each keyword.
  14. Always remember to close this tag (eg: )
  15. All pages MUST have a unique and descriptive keyword phrase in the title.
    (One page on your site might be seen as more relevant for a particular keyword when compared to another)
  16. Try to keep title tags as unique as possible in each pages in your website.
  17. Do not change the title tag regularly.

For any query please fill the form in the right or call me at +91 9654-64-7969 or mail me at himanshu.swaraj@gmail.com
Lots of people are generally confused "Whether they should give more importance to Onpage optimization or Offpage Optimization?" Well to be honest for a perfect Search Engine Optimization for a website there need to be a perfect blend of Onpage+Offpage Optimization.

Now the question is:

"What are the areas where Search Engine Spiders puts more importance which makes an IMPACT rankings?"

In this post i tried to highlight only those areas which search engine counts and gives more importance in their ranking algorithms:

Seo Onpage jargon:
Title tag, The main body text, Meta tags, Link popularity, Domain name, Heading tags, Proximity of keywords, Bold or italic texts, Folder or file names, Image alt tags, Title attribute and Keyword in the beginning of sentence.

Based on the importance, we can rank those areas as below:

So as you can see Website Title and Link Popularity are the seed here and need to pay more attention. I will deal all these particular points in my further posts!

For any query please fill the form in the right or call me at +91 9654-64-7969 or mail me at himanshu.swaraj@gmail.com

Freelance Real Estate Seo
Real Estate SEO
Are you searching for a way to leverage traffic from buyers and sellers?

If so, you've come to the right place.

The First question:

Why Real Estate Search Engines Optimization (SEO) Matter

Like it or not, the real estate industry has "shifted" online. More than 80% of people now search for Homes and Realtors online while the actual signing of papers still takes place in person, every other aspect of real estate can be done online. Shopping for homes, getting mortgage quotes, mortgage calculations, taking virtual tours, researching property values — the Internet makes all of this easier and more efficient than ever. As a result, your ideal targeted audience is online as well, day in and day out. The question is ... can they find you?

The Challenge for Real Estate Agents
Nobody can argue about the importance of search engine visibility these days. Every real estate agent wants his or her website to rank well in the search engines so that there could be more & more traffic. With so many buyers and sellers online these days, it's a no-brainer. That's where real estate search engine optimization (SEO) comes into the picture. Real estate SEO is the act of improving an agent or broker website for better search engine visibility, which equates to more website traffic and general success online.

Now the question is: What we do?
We believe that with the competition in the real estate market today, it is even more important to establish your Website's position now! That why we specialize in working with our clients to create powerful online marketing strategies & business model that get the results you really want.

We Promise to:
  1. Increase leads from buyers and sellers
  2. Increase Exposure in the Real Estate Industry
  3. Increase sales from your Website
  4. Increase Search Engine position Rankings including Google, Yahoo, MSN/Live
  5. Increase Google traffic via:

How we do:
We work on the following Formula:

SEO + Social Media and Blog Marketing + Reputation Management+ Link Building


1. Search Engine Optimization:
We are one of best Freelance SEO service dealing100% ethical, effective and complete Seo package.

How we work:
a. Keywords Research & Analysis
b. Competitors Analysis
c. Meta tags & Title tags optimization
d. Alt tags & header tags optimization
e. Content optimization & tweak
f. Advanced XML Sitemap creation (with XSL)
g. Website Authentication in all webmaster tools including Google, Yahoo & MSN
We will position your real estate website to the first page of Google!

2. Social Media and Blog Marketing
Have you heard of Youtube, Active Rain, Social Marketing, and Blogging? They're the hottest solutions of what's called Web 2.0 Marketing. Web 2.0 has provided real estate website owners with amazing marketing opportunities. Without the costly burden of newspaper and other print advertising, you can easily and affordable reach a tremendous audience through social media. Social media is the hottest thing on the web with millions of users joining social websites every day. Why not take advantage of using the networking capabilities of social media sites to market your real estate business?
We recognize that successful real estate marketing provides the most value when it is combined with a professional social media/blog marketing campaign. Our Social Media blog marketing packages are designed to be combined with our Search Engine Optimization programs so we deliver the best results for your company.

How we work:
a. Extensive Social Marketing Campaign
b. Create profiles and profile tuning in all Social media portals
c. Video submissions in all Video portals including Youtube, Google Videos, Yahoo Videos etc.
d. Submitting
e. Submitting stories in all Real Estate Network including Link Rain etc.
f. Submit listing in all Real Estate Network.

3. Online Reputation Management
For us to be successful in any business, our reputation is of paramount importance. With the advent of the internet, it is very easy to build or break one’s reputation. Often without our knowledge, our reputation can be ruined across the web creating a huge damage to our business. The same applies for the real estate industry too. Reputation of Realtors is all the more important in the real estate industry because here the transactions involve huge sums of money. Therefore, we need to build a good image in the industry so that people will seek our services. We help you to protect your reputation.

How we work:
a. Minimize Negating Re-views effect.
b. Promoting Positive feedback all across the internet.
c. Create Google Alert profile.
d. Strong Re-views and Blog Postings.

4. Link Building
Link Building is one of the most important stuff for Search Engine Rankings. We offer a Complete Link Building Campaign especially for your Real Estate website so that you receive one-way links from top performing real estate websites, Press Release quality content, and a marketing edge over all your competition!

How we work:
a. Create Real Estate Theme Based Links
b. Create Real Estate Social Bookmarking Links
c. Real Estate Directory Submission Links
d. Real Estate RSS Feed Submissions
e. Create Real Estate Blog Links

Applying these strategies and using professional real estate publications are some of the opportunities we provides to ensure you receive the greatest return-on-investment!

To start you Real Estate Search Engines Optimization or for any query please fill the form in the right or call me at +91 9654647969 or mail me at himanshu.swaraj@gmail.com
Ranking in TOP requires a consistent effort using the right SEO strategy. The SEO strategy I follow is customized to each and every website as every website has a different target product/services as well as audience location.

Below are some defined steps I follow which will give you a better idea about what I do:

1. Onpage Optimization
a. Keywords Research & Analysis
b. Competitors Analysis
c. Meta tags & Title tags optimization
d. Alt tags & header tags optimization
e. Content Optimization
f. Advanced XML Sitemap creation (with XSL)
g. Website Authentication in all webmaster tools including Google, Yahoo & MSN


2. Offpage Optimization
a. Theme based Link Building (Compliant to Recent Google Updates)
b. Social Bookmarking
c. Story & Article Posting
d. Directory Submissions
e. News Letter & Press release submissions
f. RSS feed submissions
g. Blog creation to major portals like wordpress, blogger

3. Social Media Optimization
a. Profile creation in all Social Media websites including Propeller, Digg, Twitter, Mixx etc.
b. Story & Articles posting and optimization in all Social Media websites.
c. Creating links from Social Media Websites.
d. Video Submissions & Optimization in major Video websites including Google Video, YouTube, Yahoo Video, Metacafe etc..

4. Online Reputation Management
a. Website Reviews Submissions.
b. Question & Answer postings.
c. Business Blog Creation.

Along with this we provide daily reporting about the SEO progress as well as weekly ranking report, so that you will be aware about the happenings and growth on your website traffic & rankings. Freelance Seo consultant

Search engine optimization (SEO) consultants supports your existing search engine marketing campaigns or completely handle, manage your search engine marketing (SEM) including search engine optimization, social media optimization (SMO), pay per click management (PPC), online reputation management (ORM) and link building campaigns.SEO depends upon all the below factors:

a. Unique & Strong keyword rich content
b. Theme based links
c. Social Media Optimization
d. Meta tags & Alt tags optimization
e. Header tags optimization
f. Other Onpage stuffs like website opening speed, javascript, w3c validation etc.

So it’s mandatory to optimize these things to get high rankings in search engines for the seed keywords.

What are the things that grab more attention to the spiders?

In Order to achieve good rankings in Search Engines it is very Important that search engines will cache/index your website regularly. You cannot force Googlebot or other spiders to visit your site regularly. Here are 11 tips you can apply to increase the frequency of access of search (eg Googlebot, Yahoo Slurp or Msnbot)


12 SEO tips to improve the frequency of search engine cache/index.

Here are 12 tips for SEO you can improve the frequency of visiting the Website Search:
  1. Update content regularly (and ping Google after each update).
  2. Content is the KING, Search Engines spiders Love Content so try to create unique content often and regularly (3 times a week if possible)
  3. Ensure that the proper operation: See statistics Google Webmaster tools for the error page.
  4. Reduce page load time: Search spiders have a limited period allocated to cache/index the page so its better to use external javascript files, compressed images etc.
  5. Check Duplicate Content: Make sure that there is no duplicate content on the Website through a link URL. The idea here is if search engine spiders will cache duplicate content then it certainly will have less time to crawl other pages of the website.
  6. More & More backlinks: Strong backlinks makes sure that your page is caching regularly.
  7. Adjust frequency report of the search in Google Webmaster Tools - Tools for Google Web management
  8. Add XML Sitemap: Sitemap can also be called as a Invitation Card to Search Engine Spiders in SEO language. Theoretically Sitemap helps the search to quickly identify the structure, content and website from which it may well the entire website.
  9. Ensure that Web servers return HTTP Header Status exactly. And you have created a 404 page error in individual cases not find the file or folder on the Website. Http Header for the return is precisely to help the search to understand what is going on and that is to explain clearly the best to search in case of error
  10. Use Keywords within Title and Meta tags (eg keywords tags or description tags) for each unique URL of the Website.
  11. Tracking frequency of Googlebot search to determine the interest in it and the problems occur (if have)
  12. Image Alt Tags: Search engine spiders are actually blind, they can’t see the Images in your website so use Alternate text (image alt) to the images in order to optimize images.
Did you ever know what are the TOP SEO strategies that the SEO experts follow? 

Well don’t get into much more jazz and let’s check what the TOP 5 Search engine optimization strategies are:

1. The Title Tag: Target your seed keywords in your title tags.
Many people fail to place their keywords in their title tags - in fact, this is the biggest optimization mistake. You don't have to put all your keywords in every page's title, just put in the ones that are relevant to that specific page. Also make sure to keep your page title within 60-70 char(With spaces).
On your main (home) page, focus on the core/seed keywords that reflect the overall theme of your site.

2. Internal Linking Structure: Link to all of your subpages/inner pages from the home page.
There may be times when this seems impractical but there are usually unobtrusive ways to do it. By having links to all of your sub-pages you provide the means by which a search engine can find the various pages on your site whenever they visit your "home" page.
Ideally the spider should be able to access every page on your site by clicking on a series of links. And, the fewer clicks the better because search engines score page relevance from top to bottom - the deeper a page is found within a site the less relevant the search engine considers it to be. In addition, some engines will not spider more than a few levels deep.

3. Use keywords while pointing a link: Be sure that keywords are being used in the text links that are pointing to pages within your site.
If your site is about cameras, make sure when you post a link to your site from some other web site that the word cameras appears in the text of the hyperlink that is pointing to your site.
A correct example would look something like...
Click here for the best prices in
SEO
In contrast, it would be a mistake to use a link like...
Click here

If you were to make such a mistake the search engine - especially Google - would believe your site was about "click here" (ouch!).

4. More & More Pages: The more pages the better.
Just like fishing, the more hooks you have in the water the better your chances of catching something. Same deal with search engine optimization. The more pages you have on your website, the better chance you'll have of hitting those ever changing "correct" formulas for keyword density, keyword combos, and so on.
Of course, your pages should contain quality information so the visitor doesn't just click back to the search engine when he or she arrives. Fast click-backs are noticed by many engines and can work against you. In such cases the engine figures the visitor didn't find what they were looking for so your page must not have been relevant to their search.
One way to fit the bill is to create a new page of content every week. Chances are likely that there will be some aspect related to one of your products or services about which you can write a special report or a feature article. Perhaps you'll do a weekly Q&A where you explain the benefits and features of what you do in greater detail.
And by all means look for ways to make the material work double-duty by, perhaps, assembling it into a newsletter that could then be made available to your customers. These are legitimate and valuable ways to expand your site and thereby broaden the net you cast to snare prospects that turn into future customers.

5. Reliable Web Hosting: Use a good, reliable web hosting service.
There is no substitute for a hosting service that is dependable and one that assigns a unique IP address to every domain.
Remember, if your host goes down when a spider comes visiting you'll likely get knocked out of the index. Quality hosting services are a must in the same way that an appropriate physical location in a brick-n-mortar operation is essential.
Many people make the mistake of attempting clever "tricks" while ignoring the basics. That is foolish. It's possible that a site can score at the top using only the basics. However, "tricks" alone will never help you achieve top scores without first integrating those basics.