SEOFreelance.net has consulted to improve online marketing sales and develop new sales channels.
Present day online
In the age of Internet, thumb rule of business still stays the same i.e.
marketing but means of marketing is different. With internet, marketing has gone
online. Today, everyone is connected to internet through sites like Facebook, Twitter, Google etc. In addition, businesses have used online marketing smartly
to build profit in their business. With growing industry of web hosting, all
type of business has started marketing on internet. SEO consultant services
helped them in doing so.
Necessities of online marketing
Today, there are almost millions of websites on internet. To search something
on internet search engines are available like google, yahoo, Aol etc. A search
engine provides thousands of results. For bringing website of a company to
maximum people, it is essential for a website toappear in search results, when
search engine searches for it. Hence, it is important to optimize content of the
website, so that when it is searched, it appears among the top 10 search results
of search engine. Marketing processes like SEO, Email marketing and SEM help in
making them appear on top 10 search results.
Online Marketing services
SEO, search engine optimization is the strategy in which, website content is
designed or optimized to improve the visibility of website during online
searches. Mostly, unpaid search engine results are obtained through this method.
In this method, text and images are designed with specific group of keywords or
images. Whenever these keywords or images are typed or searched by a search
engine, the website appears in search results. It is not essential to be in
results but it is must to be among top 10 in search results.
SEM, Search engine marketing is the strategy to advertise a website by
improving their visibility through content optimization or through
advertisement. This strategy includes the SEO strategy. Search engines are paid
to advertise the website, so that website is among top results during internet
based search. This strategy is popular among large firms who pays handsome
amount for their online advertisement. Search engines earn billions of dollars
every year by advertising. Google ads are the biggest player in online
advertisement. There are few others like YouTube and Bind ads.
Email marketing is the strategy, which involves marketing activities like
sending direct email to customers. This email includes ads, sales offer, new
products etc. At present, companies maintaindigital information of their
customers. A referral strategy is usedto attract potential customers with the
help of present customers. This Strategy works best and helps in creating loyal
customers for particular brand. Every year sum of 2 billion dollars is spent on
email marketing strategy.
How to get SEO services?
First you must to know that, SEO is an open industry filled with fake service
providers. There are people selling SEO services without license.
If you need SEO service, how would you find one? How much you would have to
spend? Is it real worth? Here is the answer to your questions:
See your requirements: – You must know what is required for your
website. It simply means, whether your website is used for seeking traffic or it
is used for e-commerce, for selling products. This step is important because
there are freelance SEO consulting companies with different specialized
talents. This completes first step in finding a SEO service.
Do research: – Second step is to do little research in market. Ask
around for different SEO services in market. First ask someone whom you know or
trust. It is possible that they might have some contact which provides great SEO
service. Social network is your best friend. Use it. It will provide with you
some great leads or someone will approach you, either consultant or agent. You
may also look for review websites. This websites provides review on SEO
consulting services. They already have their top 10 list. You can use this
information to approach the most suitable. Actually, this is the best way to
find consultants. This way you will know some great SEO personalities who have
their own style and strength. Choose someone who has talent to make great
partnership with your business.
Conferences: – There are several conferences held, which provide great
business opportunities. This conferences will allow you to meet a potential
consultant face to face. You can know yourself what skills the potential
consultant owns. Will he be able to do justice to your needs? Especially, this
way you spend less energy looking for your right SEO consultant. All are
available under one roof.
Ask for some trials: – Always ask for some trials. This is the best
way to judge someone. Ask two to three months of trial. This will provide you
some insight on how the consultant performs. And is it helping your business?
Once you are sure you have the right person, you can trust him with your
Price for service
There are some basic models already followed by the SEO industry.
- Hourly Consulting model
- Project-Based Consulting model
- Contract Services
- Standard Profit Sharing
- Modified Profit Sharing model
- Monthly Retainer model
- Pay for Rankings (Performance based SEO)
- Pay for Traffic
This pricing can be discussed based upon the needs. There are no set rules
for pricing. Everything is mendable and negotiable.
Always look for past performances of the consultant and experience speaks
Look for the confidence level of the consultant or agent, whether he
hesitates or hides something. It is best to get rid of him.
Keeping an eye on pricing deals. Always see the contract, how you are being
charged. Sometimes there are charges based on the pages, which is the worst way
to approach in SEO strategy.
Stay clear of SEO consultants who like to take risk by stealing some content
or fraud. This put you into trouble legally.
SEO is somewhat related to creativity. Creativity matters. You want your
website to be among the top 10 search results. If you have someone with same
interest then he is the best consultant you can get.